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Integration into WordPress is straightforward. We recommend using a simple Code Snippet plugin so that tracking remains intact even if you change or update your theme.
1

Copy Tracking Script

First, get your script from the dashboard.Go to the Settings of your website in the bchic Dashboard and copy the HTML code. It looks something like this:
<script defer src="https://analytics.bchic.de/script.js" data-website-id="YOUR-ID-HERE"></script>
2

Install Plugin

To safely insert the code, use the free plugin WPCode (formerly “Insert Headers and Footers”).
  1. Log in to your WordPress Admin Panel.
  2. Go to Plugins > Add New.
  3. Search for WPCode.
  4. Install and activate the plugin by “WPCode”.
3

Insert Script

After activation, you will find the item Code Snippets in the menu on the left.
  1. Go to Code Snippets > Header & Footer.
  2. Paste your bchic script into the first field Header.
  3. Click Save Changes in the top right.
WPCode Header AreaThat’s it! Clear your cache if necessary, and bchic will track all visitors from now on.

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Important Note on Caching Plugins

WordPress sites often use aggressive caching or optimization plugins (like WP Rocket, Autoptimize, SiteGround Optimizer). These plugins often try to combine JavaScript files (minify/combine). This can cause our script to stop working correctly. The Solution: Make sure our script is excluded from “Minification” or “Combination”. Look for a setting like “Exclude External Scripts” or “Ignored URLs” in your caching plugin and add the following domain: analytics.bchic.de/script.js

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Advanced: Track Authors (Custom Events)

Do you want to know which authors are read the most on your blog? You can solve this via a Custom Event in your functions.php. Paste the following code into the functions.php of your child theme or into a Code Snippet plugin (as a PHP snippet): 
function add_bchic_author_tracking() {
    // Execute code only on single posts
    if (is_single()) {
        $author_nickname = get_the_author_meta('nickname');
        ?>
        <script>
            window.addEventListener('load', function() {
                if(window.bchic) {
                    // Sends an event "author_view" with the author's name as payload
                    bchic('track', 'author_view', {
                        author: '<?php echo esc_js($author_nickname); ?>'
                    });
                }
            });
        </script>
        <?php
    }
}
add_action('wp_footer', 'add_bchic_author_tracking');